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Maximizing Home Sales with HomeStretch

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Key Takeaways from the Business Builder Series

The latest installment of the Business Builder Series featured Mile Lundy, founder of HomeStretch, a real estate service company that specializes in home improvement solutions to help sellers maximize their property value. Hosted by Doug Dean of Schafritz and Dean, the session provided valuable insights for real estate agents looking to enhance their offerings and assist clients in achieving successful home sales.

What is HomeStretch?

Mile Lundy, with a background in IT, transitioned into real estate services after recognizing the need for efficient, cost-effective home improvement solutions that don’t require permits. HomeStretch focuses on services such as junk removal, painting, and minor repairs that can significantly enhance a property’s appeal, helping sellers achieve quicker and higher-value transactions.

3 Key Takeaways from the Session:

  1. Small Updates Lead to Big Returns
    Lundy emphasized that minor improvements—such as a fresh coat of paint, updated flooring, or simple repairs—can make a significant difference in a home’s marketability. By addressing these small but impactful updates, agents can help sellers attract more buyers and potentially increase the sale price of their homes.
  2. Flexible Financing Options for Sellers
    HomeStretch offers flexible financing solutions to clients, allowing them to make necessary improvements without upfront costs. Sellers can opt to pay for services at closing or through financing partners, making it easier to invest in their property’s presentation without financial strain.
  3. Enhancing Agent Value Through Home Improvement Solutions
    Real estate agents who offer improvement services through HomeStretch can provide additional value to their clients. By partnering with a reliable service provider, agents can position themselves as trusted advisors who offer cost-effective solutions that streamline the selling process.

Conclusion

HomeStretch’s services can be a game-changer for real estate agents looking to differentiate themselves in a competitive market. By offering budget-friendly home improvement solutions with flexible payment options, agents can help sellers achieve quicker sales at higher values, ultimately enhancing their professional reputation and client satisfaction.

Stay tuned for the next Business Builder Series session on February 19th, where Deborah Balotti will cover compensation structures and understanding GAR forms.

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